The Worldbank Releases Buzz Tracking Software
The Worldbank released a piece of software called BuzzMonitor that keeps track of what is being said about the Worldbank on the Internet. While I haven’t tried it (you have to set it up on a server) it has some interesting features like using the Yahoo terms API for automatic tag extraction from all incoming feeds. Three things that surprise me about this:
- Systematically tracking one’s own image on the Internet is something that probably not many public organizations do
- Not hiring Accenture for the job. That they worked with a small, dedicated team and a small software outfit while collaborating with other public agencies seems great
- Releasing the software open source…either there are some pretty open minded people in the Worldbank’s IT organization or someone collected a lot of signatures…
Anyways, maybe my impression of the Worldbank is too negative, but this certainly casts a positive light on them…
(discovered via Data Mining and Ben)
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